Supplier of organic hairdressing products
A practical guide to choosing your supplier of organic hairdressing products
Are you launching a new project or looking to optimize your existing hair salon? Choosing the right supplier of organic hairdressing products is important. As you search through the network of wholesale distributors of organic products such as shampoos, conditioners and other hair care products, your decisions can have an impact on your business. Your choice is crucial, as it directly or indirectly influences the satisfaction and loyalty of your customers.
Your hair salon isn't just a place to cut hair. It's a haven where beauty blossoms and dreams come true. Quality comes first. When a customer leaves your salon, his or her appearance reflects the quality of your services and premium organic hairdressing products. In this guide, discover some tips for choosing the right supplier.
Opting for a supplier offering labelled and certified products: essential
You've finally taken the plunge and decided to work with a supplier of organic products. Congratulations! Whether you're starting up a brand-new business or expanding your salon's current offering, organic hair and cosmetic products are a great way to boost your revenues and capture a larger market share. But where to start?
If you want to start or expand your business on a solid footing, choose a supplier who offers organic products guaranteed by labels and certifications. Companies and professionals who distribute labelled and certified products offer you many advantages. By choosing this type of supplier as your partner, your clientele benefits in particular from :
- a guarantee of quality organic hair care products
Labels and certifications are valuable indicators of quality. In particular, they attest to compliance with specific standards during product development. By choosing a supplier who distributes certified organic products, your hair salon can be sure of the quality of the products you offer your customers.
By way of example, a standard called 360BIOCERT brings together a set of strict, holistic guidelines carried by hair care brand NATULIQUE. These are in place to ensure that the brand's products and practices meet the highest standards of organic farming, sustainability and ethics. The 360BIOCERT standard thus goes beyond the cosmetics industry's standard requirements for quality and safety.
Rigorous controls are carried out at every stage of production, from the selection of ingredients to the manufacture of the final product. The use of the highest quality ingredients is guaranteed thanks to this standard, which gives priority to natural and organic sources.
- access to hair care products made with natural ingredients
Certifications often require total transparency on the ingredients used and the manufacturing process. This gives your salon the opportunity to know exactly what organic hair products are made of, and to inform your customers in complete confidence.
In the case of organic-labeled and certified products in particular, a certain level of organic ingredients must be present in their formulation, generally between 95 % and 100 %. The label or certification is thus a guarantee that the products are made from natural, renewable resources.
With regard to this aspect in particular, the 360BIOCERT standard encourages the use of ingredients from certified organic farming. Ingredients are grown without the use of chemical pesticides, artificial fertilizers or GMOs. This approach is more respectful of the environment and biodiversity.
- the use of products with high animal welfare values
An organic label or certification can also guarantee that hair products are manufactured under ethical and ecologically responsible conditions. For example, 360BIOCERT-certified organic products are not tested on animals during the manufacturing process. This standard prohibits animal testing at all stages of product development and production. Alternative, ethical testing methods are used to guarantee product safety and efficacy.
- hair care products that take environmental issues into account
Some labels focus specifically on environmentally-friendly practices. By choosing these labelled products, your hair salon is helping to reduce its ecological footprint and promote more sustainable practices. For the 360CIOCERT standard in particular, this means using sustainable, environmentally-friendly packaging to display organic hair products. Packaging materials are made from 100 % recyclable materials, if not compostable or biodegradable. The packaging's carbon footprint and environmental impact are ultimately reduced to a minimum.
Three reasons to choose the right organic hairdressing supplier
One of the main reasons for choosing a supplier of organic hairdressing products is to stand out from the competition. By opting for a serious and efficient distributor, you can ensure other advantages for your salon:
- You are empowered to offer a unique expertise and experience to your customers:
A supplier specializing in organic hair products offers support to your salon and valuable advice to hairdressers. Thanks to this approach, your team acquires unique expertise and can offer more personalized services to your customers.
- You have exclusive access to top-quality hair care products:
Organic products are often made using higher quality ingredients and strict, more environmentally-friendly processes. The impact of their use can translate into longer-lasting, more satisfying results for customers.
- You are able to respond to growing demand:
More and more customers are concerned about the environment and their health, even in the hair care sector. A growing number of customers are looking for natural and organic products. By offering these references, your hair salon is responding to this growing demand and has strong arguments to attract new customers.